An F-28 aircraft attempted a demonstration flight from Hannover Airport, Germany, on a runway 09L takeoff. The aircraft rotated to approximately 12ø and lifted off, but immediately rolled to the right with a bank angle of 25ø. The pilot was unable to correct the roll, and the aircraft did not accelerate or descend until it struck the runway. The aircraft then rolled to the left and right, and the pilot rejected the takeoff. The aircraft came to rest approximately 50 meters to the right of the runway and 1975 meters from the takeoff roll start point. The stick-shaker activated three times during flight. The incident was characterized by icing conditions, including temperature of -1øC and relative humidity near 100%, visibility of 3 km in snow, and precipitation in the form of light snow and undercooled drizzle. Improper flight preparation and improper operation of flight controls were identified as potential contributing factors.An F-28 aircraft attempted a demonstration flight from Hannover Airport, Germany, on a runway 09L takeoff. The aircraft rotated to approximately 12ø and lifted off, but immediately rolled to the right with a bank angle of 25ø. The pilot was unable to correct the roll, and the aircraft did not accelerate or descend until it struck the runway. The aircraft then rolled to the left and right, and the pilot rejected the takeoff. The aircraft came to rest approximately 50 meters to the right of the runway and 1975 meters from the takeoff roll start point. The stick-shaker activated three times during flight. The incident was characterized by icing conditions, including temperature of -1øC and relative humidity near 100%, visibility of 3 km in snow, and precipitation in the form of light snow and undercooled drizzle. Improper flight preparation and improper operation of flight controls were identified as potential contributing factors.